Toyota Driven CreativeAdvertisingAnalyticsAttribution

The personnel at Driven Media Group provide unmatched Toyota product and advertising knowledge to their client’s advertising efforts. DMG’s video capabilities include dynamic video based on real-time inventory, DDE compliant content for all Toyota departments, model walkaround videos, as well as sales event content. These videos are uniquely tailored to fit your dealership’s needs for every department within your organization. All video content is properly formatted for all major digital advertising platforms (vertical and wide-screen) and can also be utilized on your website and within your CRM communications.

dynamic video

inventory-based video advertising

Utilizing your real-time inventory feed and DMG technology, the video professionals at Driven Media Group produce ‘always-on’ video content promoting the new, used, and TCUV units that you need to move. DMG’s dynamic video content is updated daily and formatted vertically and wide-screen for digital media buys across all major digital video distribution platforms. Dynamic video can also be embedded on your TDDS website.

DDE Compliant Video

Promote All Revenue Centers, Key Services, And Departments

Showcase your entire dealership and value propositions while providing your customers the sales/service/parts information that they need before, during, and after they make transactional decisions. Formatted for your TDDS website and for digital media buys across all major digital video distribution platforms.

Sales Event Video

Attract Showroom Traffic With Video

Provide your customers a sense of urgency and a strong call-to-action to visit your dealership. Model-specific custom video content formatted for all major digital video distribution platforms.

Fixed Ops Video

Offer-Based Video To Drive Traffic To Your Service Lane

Custom video messages branded to your dealership based on regional service offers. The DMG team utilizes human on-screen talent as well as motion graphics to better engage with your audience. With a strong offer and direct call to action, we help keep your service bays full.

Toyota Model Walk-Arounds

Allow Your Customer To Get Up-Close & Personal With Your Vehicles

The Driven Media Group team provides model walk-around videos of all Toyota models…even trim-level videos for Toyota’s core models. Model walk-around videos are perfect content for your website and also for your CRM communications with potential customers.

Explainer videos

Educate customers on topics important to their decision-making process

Your customers have questions about buying and servicing vehicles. They might also be unfamiliar with your dealership’s operations. Driven Media Group makes it easy to provide explanations regarding automotive shopping and vehicle maintenance. For example, leasing vs. buying, Toyota Express Maintenance, Genuine Accessories, and much more!

our packages.

New Vehicle
  • Dedicated Video Strategist
  • 1 New Model Evergreen Video (Features & Benefits) -OR- 1 New Model Monthly Sales Event Video per month. (Sales Event Video Includes Regional Incentive/Offer. TDMC/Compliance Approved)
Used Car/TCUV
  • TCUV (Features & Benefits) Evergreen Video
Fixed Ops
  • Monthly Regional Service Offer – Animated GIF or Similar File
$799/mo
New Vehicle
  • Dedicated Video Strategist
  • 2 New Model Evergreen Video (Features & Benefits) -OR- 2 New Model Monthly Sales Event Video per month. (Sales Event Video Includes Regional Incentive/Offer. TDMC/Compliance Approved)
  • Or, 1 of each listed above
Used Car/TCUV
  • Dynamic Video – Real-Time Inventory (Video Updates Daily Based On Active Inventory. Video Player Code Provided To Embed On TDDS Website)
  • TCUV (Features & Benefits) Evergreen Video
Fixed Ops
  • Monthly Regional Service Offer – Animated GIF or Similar File
Other
  • 1 Dealer Digital Evaluation Landing Page Video per month Until All Landing Page Requirements Have Been Fulfilled
$1,099/mo

New Vehicle

  • Dedicated Video Strategist
  • 2 New Model Evergreen Video (Features & Benefits) -OR- 2 New Model Monthly Sales Event Video per month. (Sales Event Video Includes Regional Incentive/Offer. TDMC/Compliance Approved)
  • Or, 1 of each listed above
  • Dynamic Video – Real-Time Inventory (Video Updates Daily Based On Active Inventory. Video Player Code Provided To Embed On TDDS Website)
  • 1 New Vehicle Model Walk-Around per month

Used Car/TCUV

  • Dynamic Video – Real-Time Inventory (Video Updates Daily Based On Active Inventory. Video Player Code Provided To Embed On TDDS Website)
  • TCUV (Features & Benefits) Evergreen Video

Fixed Ops

  • Monthly Regional Service Offer – Animated GIF or Similar File
  • Monthly Regional Service Offer – On-Screen Talent

Other

  • 1 Explainer/Whiteboard Video per month (Different Topic Per Month Chosen by Dealership)
  • 1 Dealer Digital Evaluation Landing Page Video per month Until All Landing Page Requirements Have Been Fulfilled
$1,699/mo
  • Dealer Digital Evaluation - Landing Page: $300 per video
  • New Vehicle Model Walk-Arounds: $300 per model per trim
  • Custom Creative Content: $125 per video
  LE XLE LIMITED
DEDICATED VIDEO STRATEGIST
 NEW VEHICLE
new model evergreen video
(Features & Benefits)

-OR-

new model monthly sales video
(Regional Incentive/Offer-Based. TDMC/Compliance Approved)

Example

-OR-
Example
1/mo 2/mo* 2/mo*
dynamic video - real time inventory
(Updates Daily & Embedded on TDDS Website)

Example
   
New vehicle model walk-arounds
Example
    1/mo*
 used car / tcuv
dynamic video - real time inventory
(Updates Daily & Embedded on TDDS Website)

Example
 
tcuv - evergreen video
(TCUV Program - Features & Benefits)

Example
 Fixed ops
monthly regional service offer
(Animated GIF or similar file)

Example
monthly regional service offer
(On-Screen Talent)

Example
   
 OTHER
explainer videos - whiteboard videos
(Different Topic per month chosen by Dealership)

Example
   
Dealer Digital Evaluation Landing Page Video
(Evergreen Video Provided For Each Required Landing Page)
[Camry, Corolla, Rav4, Highlander, Tires, Brakes, Oil Change, Batteries, Service Landing Page, Parts Landing Page]
*Per month until all fulfilled.

Example
  1/mo* 1/mo*
 
$799/mo
 

$1,099/mo
 

$1,699/mo
 

A LA CARTE

Example
Dealer Digital Evaluation Landing Page Video $300 per video

Example
New vehicle model walk-arounds $300 per model per trim

Example
Custom Creative Content $125 per video

get in touch.

(410) 260-0304

311 International Circle
Hunt Valley, MD 21030

  • Custom Creative content
  • DEALER DIGITAL EVALUATION VIDEO
  • EXPLAINER/WHITEBOARD VIDEOS
  • MONTHLY REGIONAL SERVICE OFFER - Talent
  • MONTHLY REGIONAL SERVICE OFFER - gif
  • TCUV Evergreen Video
  • New vehicle walk-around
  • Dynamic Video - real time inventory
  • New Model Sales Video
  • New Model Evergreen Video